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How To
What's Inside
What's Not Inside
chew brush rinse toothpaste tablet instructions

Easy peasy, no squeezy

Add a splash of water to your brush
Pop in and brush up!
Smile, scrub, and watch your tablet turn to feel-good foam
Rinse and repeat with a super simple 2-minute routine, sent straight to you

Pssst, here’s our secret:
Hydroxyapatite

When we discovered Hydroxyapatite (n-Ha), we knew we were onto something special. This naturally occurring mineral makes up 97% of our tooth enamel and has been scientifically-proven to strengthen and protect your teeth without fluoride. Go Mother Nature!

Read The Study
birch tree xylitol
Xylitol

A natural sweetener that wards off unwelcome bacteria

Benefits: Repels bacteria
nano hydroxyapatite fluoride replacement
Hydroxyapatite (nano)

A non-toxic fluoride alternative that keeps teeth safe from decay

Benefits: Restores and strengthens enamel
coconut oil
Coconut oil

A natural moisturizer that keeps gums healthy and happy

Benefits: Soothes mouth and gums
Peppermint oil leaves
Peppermint oil

A farm-to-mouth ingredient hand-picked for its refreshing, feel-good smells

Benefits: Freshens breath and repels bacteria
Sodium cocoyl isethionate
Sodium cocoyl isethionate

A coconut-derived sulfate alternative that foams up for a naturally satisfying clean

Benefits: Fun and foamy brushing
Calcium carbonate
Calcium carbonate

One of nature’s most gentle abrasives, perfect for scrubbing away stains

Benefits: Gently removes surface stains
baking soda
Sodium bicarbonate

A commonly found, eco-friendly ingredient that’s great at fighting stains

Benefits: Gently removes surface stains
aloe vera
Aloe vera

A naturally soothing ingredient that calms sensitive gums

Benefits: Reduces sensitivity
activated charcoal
Charcoal

Sustainably harvested from oak trees for fresh breath and sparkly teeth

Benefits: Whitens teeth
mint leaves
Natural mint flavor

Delicious mint taste that’s sure to inspire a smile

Benefits: Tastier brushing
Full List of Ingredients
Fluoride Free
Plastic Free
Vegan
Cruelty Free
No SLS
NON-GMO
toothpaste tablets in a row

Good stuff only

What we keep out is just as important as what we put in. Here’s what we’ve said no to so you can enjoy toothtabs that’s as good as it gets:

Sulfates (SLS)
Triclosan
Artificial Dyes
Parabens
Propylene Glycol
Carrageenan
Formaldehyde
Diethanolamine
Sodium Saccharin

Sustainable,
all the way

We’ve made it easy to keep waste out of your routine. Just fill your forever case with toothtabs and then get refills delivered in 100% recyclable, compostable pouches. No plastic, no problem.

sustainable and compostable packaging
sustainable and compostable packaging

Refill & chill

Total control

Choose what works for you. From your case color and favorite flavor to shipping frequency, your wish is our command.

Effortless refills

Keep your case stocked with toothpaste, no errand necessary. Just pick your frequency and let the refills come to you, right when you need them.

Sweet savings!

Subscribe and save. Opt for refills and treat your mouth to high-quality, all-natural oral care for just $8 a month.

Subscription FAQ

How does a subscription work?

Once you start your subscription, we’ll send a refillable case with a four month supply of toothpaste tablets. After that, you’ll receive ongoing refills based on your brushing preferences, with free US shipping for orders over $30. You can tweak, pause, or cancel at any point — Huppiness guaranteed. 

Do I have to subscribe?

No, but you’ll get a friendlier price and help reduce your carbon footprint. Plus you'll save over 30% and making changes to your subscription is easy peasy. 

How do I make changes to my subscription?

Cancel, pause, or delay your subscription by logging in your account. We're here to make it as easy for you as possible.

Will I receive email reminders for my subscription?

On our mission to brighten your smile, we’ll never leave you in the dark. You’ll receive regular email updates before your subscription cycle renews, along with confirmation emails for any changes you make along the way.

Help me delay my next shipment!

Need more time before your next batch of smiles? Just log in to your account and you’ll be able to delay your shipment for up to 2 months. 

Don't see your question above?

Say hi and email us at hello@behuppy.com

Tooth be told, customers love us

100% Huppiness guaranteed

Our products are meant to make you smile! On the off chance they don’t, just let us know and we’ll do everything we can to make it right. 

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