Huppy

Toothpaste is so last decade.

All-natural, plastic-free toothpaste tablet that works better than paste, delivered straight to your door.

Toothpaste is so last decade.

All-natural, plastic-free toothpaste tablet that works better than paste, delivered straight to your door.


Natural
Goodbye sulfates and artificial ingredients, hello all natural


Effective
Cavity and grime-fighting ingredients, as it should be


Travel Friendly
TSA-approved, no mess, and the perfect adventure companion


Sustainable
From our ingredients to our zero waste packaging


Convenient
Regular refills come to you as frequently as you want


Natural
Goodbye sulfates (SLS) and artificial ingredients, hello all natural


Effective
Cavity and grime-fighting ingredients, as it should be


Travel Friendly
TSA-approved, no mess, and the perfect adventure companion


Sustainable
From our ingredients to our zero waste packaging


Convenient
Regular refills come to you as frequently as you want

Toothpaste is so last decade.

All-natural, plastic-free toothpaste tablet that works better than paste, delivered straight to your door.

Toothpaste is so last decade.

All-natural, plastic-free toothpaste tablet that works better than paste, delivered straight to your door.

Natural
Goodbye sulfates and artificial ingredients, hello all natural

Effective
Cavity and grime-fighting ingredients, as it should be

Travel Friendly
TSA-approved, no mess, and the perfect adventure companion

Sustainable
From our ingredients to our zero waste packaging

Convenient
Regular refills come to you as frequently as you want

Clean without compromise.

Easy to Use
Chew your toothtab into pieces and brush with a wet toothbrush. Rinse, smile, and voila.

Thoughtfully Designed
Natural ingredients that are as effective and a design that eliminates waste.

Zero Waste
No plastic in sight and one less plastic toothpaste tube floating in our ocean.

We got you covered.

Just For You
Choose your forever case and we'll take care of the rest. Our refill pouches allow you to switch up the flavor or keep it the same.

Regular Refills
Refills delivered to you based on your frequency. Bonus: you'll never need to leave your house for toothpaste again.

Stress Free  
From switching flavors to pausing your refills, we like having options too.

Ingredients to smile about.

Natural
We only use vegan ingredients that are sourced or derived from nature. No animals are ever harmed in the process.

Effective
Each ingredient has a purpose - helping to fight cavities, removing surface stains, and freshening breath.

Safe
We left out everything toxic in regular toothpaste (SLS, triclosan, and parabens) and made it safe for you and your fam.

Ingredients to smile about.

Natural
We only use vegan ingredients that are sourced or derived from nature. No animals are ever harmed in the process.

Effective
Each ingredient has a purpose - helping to fight cavities, removing surface stains, and freshening breath.

Safe
We left out everything toxic in regular toothpaste (SLS, triclosan, and parabens) and made it safe for you and your fam.


Natural
Goodbye sulfates and artificial ingredients, hello all natural


Effective
Cavity and grime-fighting ingredients, as it should be


Travel Friendly
TSA-approved, no mess, and the perfect adventure companion


Sustainable
From our ingredients to our zero waste packaging


Convenient
Regular refills come to you as frequently as you want

Clean without compromise.

Easy to Use
Chew your toothtab into pieces and brush with a wet toothbrush. Rinse, smile, and voila.

Thoughtfully Designed
Natural ingredients that are as effective and a design that eliminates waste.

Zero Waste
No plastic in sight and one less plastic toothpaste tube floating in our ocean.

We got you covered.

Just For You
Choose your forever case and we'll take care of the rest. Our refill pouches allow you to switch up the flavor or keep it the same.

Regular Refills
Refills delivered to you based on your frequency. Bonus: you'll never need to leave your house for toothpaste again.

Stress Free
From switching flavors to pausing your refills, we like having options too.

Clean without compromise.

Easy to Use
Chew your toothtab into pieces and brush with a wet toothbrush. Rinse, smile, and voila.

Thoughtfully Designed
Natural ingredients that are as effective and a design that eliminates waste.

Zero Waste
No plastic in sight and one less plastic toothpaste tube floating in our ocean.

We got you covered.

Just For You
Choose your forever case and we'll take care of the rest. Our refill pouches allow you to switch up the flavor or keep it the same.

Regular Refills
Refills delivered to you based on your frequency. Bonus: you'll never need to leave your house for toothpaste again.

Stress Free
From switching flavors to pausing your refills, we like having options too.

Ingredients to smile about.

Natural
We only use vegan ingredients that are sourced or derived from nature. No animals are ever harmed in the process.  

Effective
Each ingredient has a purpose - helping to fight cavities, removing surface stains, and freshening breath.

Safe
We left out everything toxic in regular toothpaste (SLS, triclosan, and parabens) and made it safe for you and your fam.

See how others are thinking

huppy thoughts

STEVE N.

"Hands down the best! My mouth and teeth feel really fresh and my sensitive gums approve. Unlike other natural toothpastes, this one actually tastes good and is zero waste."

KAYLA D.

"I'm in love with this toothpaste! I took these on a backpacking trip and they worked so well with minimal water. I've been using natural toothpaste for the past year and this one just rocks."

HANUL S.

"Chewing toothtabs are actually FUN. Yes, I look forward to brushing my teeth now. I can also play my part in preventing eco-waste and animal cruelty. Thank you Huppy for the win!"

KYLE P.

"Finally a five-star product that I feel good about. First thing out of the box, you knew this toothpaste was going to be good. My teeth feel great and it has a nice peppermint kick to it."

EMMA B.

"Happy that there are no weird ingredients like sulfates and artificial stuff. My family has been using these toothtabs for a few weeks now and I can't say we're not impressed."

GABBY M.

"My first time going natural and trying toothtabs. These are way better than expected and I’m happy to say, a game changer. My teeth feel cleaner and smoother than with normal toothpaste.”

See how others are thinking

huppy thoughts

See how others are thinking

Huppy thoughts

STEVE N.

"Hands down the best! My mouth and teeth feel really fresh and my sensitive gums approve. Unlike other natural toothpastes, this one actually tastes good and is zero waste."

KAYLA D.

"I'm in love with this toothpaste! I took these on a backpacking trip and they worked so well with minimal water. I've been using natural toothpaste for the past year and this one just rocks."

HANUL S.

"Chewing toothtabs are actually FUN. Yes, I look forward to brushing my teeth now. I can also play my part in preventing eco-waste and animal cruelty. Thank you Huppy for the win!"

See how others are thinking

Huppy thoughts

KYLE P.

"Finally a five-star product that I feel good about. First thing out of the box, you knew this toothpaste was going to be good. My teeth feel great and it has a nice peppermint kick to it."

EMMA B.

"Happy that there are no weird ingredients like sulfates and artificial stuff. My family has been using these toothtabs for a few weeks now and I can't say we're not impressed."

GABBY M.

"My first time going natural and trying toothtabs. These are way better than expected and I’m happy to say, a game changer. My teeth feel cleaner and smoother than with normal toothpaste.”

Ingredients to smile about.

Natural
We only use vegan ingredients that are sourced or derived from nature. No animals are ever harmed in the process.

Effective
Each ingredient has a purpose - helping to fight cavities, removing surface stains, and freshening breath.

Safe
We left out everything toxic in regular toothpaste (SLS, triclosan, and parabens) and made it safe for you and your fam.

Only the best for you.

After researching what's in toothpaste, we knew we had to do our part to make it safer for you. We partnered with a toothpaste expert, ditched the conventional process, and redesigned it for you and our planet.

Only the best for you.

After researching what's in toothpaste, we knew we had to do our part to make it safer for you. We partnered with a toothpaste expert, ditched the conventional process, and redesigned it for you and our planet.

Only the best for you.

After researching what's in toothpaste, we knew we had to do our part to make it safer for you. We partnered with a toothpaste expert, ditched the conventional process, and redesigned it for you and our planet.

Follow along @huppy